Ad Products & Solutions
Every product a brand can buy across WHATS TV.
Data, reach, targeting, interactive formats, sponsorships and shoppable experiences — the full commercial toolkit in one place.
Clean Rooms
Private, secure data collaboration between brands and WHATS TV across the full campaign.
Attribution
Always-on measurement of reach, frequency and campaign effectiveness.
Audience Graph
Unifies first-party audience signals for precision targeting at scale.
Reach
All WHATS TV digital video and FAST inventory in a single buy.
Reach Sports
Live and VOD sports content across the platform.
WHATS+
Premium streaming at scale — the entire WHATS TV catalogue in one place.
WHATS X
The most advanced way to reach total audience: streaming and digital combined.
Audiences
First- and third-party audiences curated by demographics, lifestyle, interest or intent.
Moments
Advanced contextual targeting that places the brand next to what's on screen.
Geo
Regional targeting by state or area to find the most relevant audience.
Suitability
Granular brand safety controls aligned with your brand values.
Interactive
Mid-rolls transformed into trivia, galleries and interactive games via remote control.
Form
High-impact responsive display that works with existing assets.
Sequential
Brand storytelling across a full episode, with optional overlays.
Takeover
Be the first ad every user sees for an entire day.
InFront
Ad-lite experience: an extended pre-roll, then uninterrupted content.
Pause
Deliver your message when the viewer pauses, with suitability controls.
Focus
Replaces standard article-page ads with a single high-impact format.
Sponsorships
Exclusive share of voice across our most important titles.
Co-Branded Suite
Formats that scale sponsorship using title assets and brand logos.
Collections
Surround curated content aligned to the most relevant cultural moments.
Shop
A branded shopping experience inspired by the content being watched.
Brand Block
An ad-lite solution replacing ad breaks with contextual bumpers.
Virtual Placement
Digitally integrates your brand into content during post-production.